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Crowdfunding campaign

Join the movement.

Creating a new product is incredibly expensive. Especially one like ours that involves building new hardware and software specifically for it. We’d love for a world to exist where anyone with a small amount of money could build a brand new product, but sadly that doesn’t exist. Fortunately, crowdfunding does. We’re hoping that others will share our vision in how our new form of medical ID could change the world and by working together we can fund this project.


Because it seems like the next logical step in medical ID. Medical data engraved onto leather or metal has been around for a long time, too long. It’s 2019, do we really want to settle for having such an old fashioned physical product like that? Say your condition slightly changes, you’re now on a different medication. How do you update your medical ID? You’d likely have to buy a new one, or at least get something new engraved. Now take our smart medical ID – your condition changes, what do you do? Simply update your medical data on your phone and press sync. Your medical ID bracelet is now up to date. Time taken? Less than a minute. Cost? £0. Of course there are added benefits as well such as being more fashionable and having other basic smartwatch features.

We believe that it is important to improve the lives of people that suffer from diabetes or other life threatening diseases.

Life is hard with chronic conditions such as diabetes. Harder than most people know. Why not make something in their lives a little bit better? Easily available and updatable medical ID is an important thing those with medical conditions should have. Providing it is the least we can do.

How can you help? Join the movement!

If you want to support our cause, the easiest way is to go to and simply sign up for email updates. You can also download our free Android app which has a lock screen medical ID. 

We’d also love for you to follow us on social media and of course tell your friends!

Keep up to date with our social platforms on Instagram and on Twitter @Deadline.liveUK

The life with diabetes – Interview with Will Halle

Will Halle is a co-founder of At the age of 13 he was diagnosed with type 1 diabetes.

How did you feel when you found out you have type 1 diabetes now?

Tired. The day I was diagnosed with type 1 diabetes was much like any other day. I had been to school, played basketball, came home… except today I was going to a doctor’s appointment. I had been feeling off for quite a while, so long that it had just become normal and I didn’t think much of it. So when the doctor said I had diabetes, I guess I just accepted it. I already knew what it was as a friend was diabetic and so was my auntie. 

It wasn’t so much being rushed off to hospital, finding out my sugar level was 60mmol (apparently record-breaking or something)  that made me feel anything. All I wanted to do was go home, the hospital wasn’t exactly a nice place to be. 

The real feelings came after being sent home. Realising that for the rest of my life I’d have to inject myself and check my sugar levels. That wasn’t a great feeling. I missed a lot of school because of it. For a few months, I just tried to ignore life. 

After a while, I accepted that I was stuck like this and there was nothing I could do. The only real feeling that’s left with me is annoyance. Diabetes is incredibly annoying and is with you 24/7. 

Why did you think it is a good idea?

As soon as I thought of it. I’ve always been aware of the situations that could happen if I were on my own and had a really low sugar level. There’s only so much checking and preparing you can do, one day something is going to go wrong. That’s life. Instead of hoping that the day of a severe low sugar level never happened, I created a solution for if it ever did.

How often do you feel like diabetes is limiting you?

All the time. I can’t think of a single task that isn’t affected by my diabetes in some way. Even going for a 10 minute walk I have to think of what it’s going to do for my sugar level. The last few years I got really into lifting. I managed to get to quite an advanced level (350 lbs bench press if anyone cares). However, the journey to that level of strength really highlighted its effect. Whether it’s needing to eat before a certain lift, or having to wait as I just checked my sugar level and if I grab the bar my finger will start bleeding again, it all adds up. And that’s life with diabetes, lots of small things that add up which accumulates to quite something.

Do you feel like you have your disease under control?

Yes. I’ve never really had my diabetes uncontrolled. Through my teens I was just lucky, somehow, even though I was never checking my blood level, it stayed normal. As I grew up and started checking far more often it’s stayed the same way. I’ve never had a check-up where I was told I need to lower my sugar level. If anything they’re worried about it being too low.

How often do you exercise?

Roughly 3 days a week. Mostly lifting, occasionally cardio. Lifting is perfect as you need rest days, and rest days are always nice.

Have you ever not done something because you thought it might increase or decrease your sugar level?

All the time. Especially around food times. The thing about diabetes is it works well if you have a routine. As soon as you interrupt that routine things can go wrong fast. For example, if you’ve just eaten lunch and someone unexpectedly asks you to go for a walk, even on the nicest day of the year someone with diabetes will think twice.

Have you ever experienced a hypo?

Yes, they’re quite common. Most of them are quickly fixed by eating something sweet. A good excuse for chocolate.

Do you think can improve the lives of not only diabetic people?

Definitely. It’s only really focused on diabetes right now because that’s what I have. It would definitely work for any chronic illness or for anyone that has a condition that others may need to be aware of. The personal safety side of the app would also be a good fit for someone walking home alone at night and wanting to feel a bit more secure.

Learn more about features – here

Keep up to date with our social platforms on Instagram and on Twitter @Deadline.liveUK

Why was created?

Why did we decide to target our product towards diabetic people?

The number of diabetic people in the UK is constantly rising. According to BBC News, Health experts are warning that one in 10 adults in the UK will be at risk of developing diabetes by 2035. This data provide a very frightening warning. Therefore, we thought that it is a good idea to develop something unique and helpful for diabetic people. wants to support these people in everyday actions to make them feel safer and happier.

One in 10 adults in the UK will be at risk of developing diabetes by 2035

Another reason why diabetes is so important for us is the fact that the co-founder of is diabetic, he knows the struggle and how life can be hard especially when he is on his own. He was diagnosed with type 1 Diabetes at the age of 13. It immediately changed his whole life. Every day he needs to monitor his sugar level and undertake the necessary action as a response to the result. If the sugar level is too low it is possible for him to lose consciousness or worse. He has realised that there is a need among people that suffer from diabetes to make them feel safer. As the idea of living on his own or travelling without anyone scared him. He didn’t want to feel like this and he didn’t want other people to feel the same.

Leave any comments or questions that you may have in the section below. We are always open to any suggestions you have. We are constantly improving our product, therefore, we really want to know all your needs and desires. Team 🙂

This time last year

On the 4th of May last year we have won a Social Impact Price at the Sussex Innovation Centre. It helped us to gain funds and mentorship to develop our idea further. We kept ourselves very busy and still, there are so many more things to come in your way. We’re so excited to share with you what the future holds for

Winners of the StartUp Sussex and Social Impact Prizes

But firstly, let’s discuss what did so far.

In the last year has been focusing on releasing the product and raising awareness of its brand.

The app was successfully released on the Google Play store available for all Android users. The app received very positive feedback during user testing. As our target market involves people of all ages, a UI designer was contracted to make the app as intuitive as possible. The design changes were implemented successfully and were received very well.

Our social media is also building via blog, Instagram, Twitter, and Facebook. Our aim is to build a community around our product so this is an important task for us.

We’ve presented our product to various investors and partners. (More about that later on in the year.)

Our main focus now is finishing and finalising something very exciting that we can’t still share with you. But we will when it will be ready for you. We promise it is worth the wait and we believe that it will make app even better product than it already is.

Till the next time 🙂

The importance of staying connected to your family and friends

In this blog post, we want to share with you how important it is to be supportive of others. We live in a fast-paced world where we need to say and do things automatically without even having enough time to think about it. We are trying to do as much as we can and sometimes in all of this we forget about people around us.

We’ve created a virtual world for ourselves and we forgot about what is really important in life. Our family and friends and their health should be a priority for us.

The idea for is to use new technologies and keep people closer together and not apart. We want to use the technology we love so much and use every day for a good cause. We don’t always have time to visit people close to our heart. We might have someone in a family that suffers from diabetes. They can be in danger especially when they are alone.

For us other humans wellbeing is very important. We want to emphasise it here. We are working very hard to create something that can help you and us ‘start living instead of worrying’.

It is very important to know your health. won’t tell you and your family and friends if you are healthy but it will tell them you are doing well and there is nothing to worry about. But at the same time, we want to create a community for you where you will be able to share your health journeys. We believe in the power of community and belonging. We don’t want you to be along with your illness. co-founder is Polish. She moved to England when she was 19 years old. Her family and friends are still in Poland. She had to create her own safe place here in the UK. It is not always easy especially when you are alone. She understands and knows how being connected with others is very important. Thanks to her mum even though she lives far away is able to monitor her. It provides them with comfort and safety.

The priority for is to keep people connected.

It doesn’t matter what is your illness. is here for you.

Leave a comment and tell us more about yourself and why are you interested in

Thank you team   

10 reasons why you should use is a free personal safety app which acts your fail-safe in emergencies. It’s aim was to help those living with diabetes, however, this is not the only use!

We have put together a list of reasons on how could help you.

Top ten reasons why is just for you:

1. Boosts your personal safety

Check-in with every set amount of hours else your emergency contact and those monitoring your deadline will be notified! We’ll protect you when you can’t.

2. Displays Medical ID constantly on your lock screen

Your medical information is going to be displayed on your phone 24/7 and it will still be accessible from a locked phone. Those assisting you will have no trouble finding it!

3. Customise your Medical ID

You can decide exactly what you want to display and when you want to display it.

4. Ability to message your emergency contact

In emergency people around you will be able to see your emergency number and send them an SMS without having to unlock your phone.

5. In case of emergency you can activate a panic button

Use the panic button to immediately notify your emergency contact and those watching you that you need help!

6. Watch your family and friends is also for the family & friends or those that may be in danger. It can be for the mums & dads that just want to know their kids are safe. Simply download the app and request to watch the person you want to monitor. In an emergency you will be notified via push notification, email, and SMS if they have it setup.

7. Ability to see the current location of the person you are watching in emergencies

In emergencies your friends and family will be able to request location updates for your phone’s position. This results in a real-time location tracking system.

8. Regular reminders and alerts

We’ll remind you if you’re about to miss your check-in. If you do happen to miss it, we’ll send out alerts to your emergency contact and anyone watching you through the app.

9. Keep family and friends closer together gives a chance to people to feel that even if they far away from each other an idea of knowing exactly what is happening to the other person.

10. It’s free

Finally, you don’t have to pay anything!! We really hope that will allow you to stop worrying so much and let your friends & family help you. We want everyone to be safe.

There you have it. The only one thing left for you to do is to go to Google Play Store and download the app.

Let us know what you think about it. We are always happy to hear from you. This product is for all of us so let’s make it even better together!